Vision

To become Malaysia number 1 natural & organic beauty e-commerce website bringing international and local Malaysia brand.

Mission

All of the brands we carry are free from the nastiest, parabens, synthetic fragrances, dyes, chemicals, phthalates, formaldehyde and other toxins that are found in your everyday skincare and cosmetics. Ensure all products are made from 100% natural & organic ingredients, cruelty free and halal.

Objectives

  • To share our believe on how we can keep healthy and beautiful with sacrificing their health.
  • Educate people why to use safe and natural products
  • Support natural and organic local brand.
  • Natural & organic products for everyone.
  • To gather all local and international green beauty, natural skincare, natural cosmetic, organic skincare and organic cosmetic brands in the market. The consumers can choose their favorite brands.